BEKO MASTERPLAN BY ZHA AT BDW

Belgrade will become the first city in the South East European region to have a building designed by the arguably world’s most successful architecture studio at the moment – Zaha Hadid Architects from London, UK. The new contemporary development at the location of the former Beko textile factory will mark the continuance of Belgrade’s signature “Modernist” movement, which was abruptly discontinued in the 1980s. Thanks to the development’s private investor, LAMDA from Greece, this complex will set new benchmarks for Serbian living & working standards, but also in the fields of innovative technologies and construction.

OUR BLOG

My BDW began in Milan, having a crazy meeting with Jovan at the design library in ZONA TORTONA. 09:15 A short espresso with Mauricio Ribotti: "Are you sure you have a meeting with Jovan this time in the morning? It must be a mistake!" 09:40 a man with a small black suitcase enters the café: "Hi CARO!" both man hug. "Oh! Galit, you are also here?" We sit down and immediately start to talk "design”. After 3 espressos I know I have found my partner for the next revolution! Coming to BDW was wonderful, like meeting old friends. BDW is the most passionate conference, full of amazing designpeople that share impossible designdreams. I was honored to be a part of this group  - and would love to see you all again!

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