Belgrade Design Week Videos

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Danilo Mandelli / Viabizzuno (IT) @BDW 2010
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Andy Stevens / GTF (UK) @BDW 2010
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Martí Guixé (ES) @BDW 2010
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Lars Larsen / KILO (DK) @BDW 2010
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Dylan Griffith / MTV MILAN (NL/IT) @BDW 2010
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Aernoud Bourdrez (NL) @BDW 2010 / Part 1
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Arhan Kayar / Istanbul Design Week (TR) @BDW 2010
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David Linderman / Hi-Res! (UK) @BDW 2010 / Part 2
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Tobias Kohlhaas / Weiss-Heiten (DE) @BDW 2010
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Ola Rune (SE) @BDW 2010
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Aernoud Bourdrez (NL) @BDW 2010 / Part 2
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Galit Gaon / Design Museum Holon (IL) @BDW 2010
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I stopped working for others because then I have the responsibility and I feel like an advertising agency. When I work for Yello, I can make a fool out of myself. Whatever I do I go through the process of becoming a child, an idiot, totally unimportant. When I have the responsibility to start with it is disturbing." "I think every human is a God. All our life is about becoming like a child, trying to find out who is really hidden inside yourself, who you really are, who is the divine being inside. Great alpinist climb mountains not to become world famous, but to learn something about themselves, to come closer to that inner-child. If you are exposing yourself to the process of climbing the mountain, it is very important you are prepared to make a fool of yourself, to let yourself fall into the emptiness of vague idea, and to have the courage to be a total idiot. Only then you have a chance to die with the smile on your face.

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