TBWA, LONDON AT BDW

How to create the best advertising campaign? At the BDW 2013 conference,  we’ll have a unique opportunity to learn from a top-10 worldwide ad-agency! Legendary ad-man and TBWALondon’s art director Paul Belford is going to present details from his campaigns for The Economist, Adidas, McDonald’s, Pepsi and many more award winning members of our own popular culture! Find out why the Fast Company magazine placed TBWA 24th on its list of “The World’s 50 Most Innovative Companies” and regards them as “Innovation All-Star”.

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BDW was a wonderfully rewarding experience. I think the mix that made it work so well was a tangible passion for design realized in the most relaxed and friendly atmosphere that I have come across for any event like this – truly inspirational, long may it thrive.   As for what is a smart, forging partnerships and working with like minded designers and clients always seems a pretty smart and rewarding way to go about design and I have a very good feeling that BDW will be the catalyst for many such collaborations.

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