MARVA GRIFFIN WILSHIRE / SALONI SATELLITE MILANO (VE/IT)

Related Projects: Belgrade Design Week Festival 2007

Marva Griffin Wilshire founded and continues to curate SaloneSatellite, a special event within the Milan’s Salone Internazionale del Mobile, in addition to directing the International Press Office for Salone del Mobile.Milano.

Griffin Wilshire began her career as a PR at what was then the C&B Italia company (now B&B Italia), working with Piero Ambrogio Busnelli, owner and chairman of the company. She became the correspondent/representative in Italy for a number of Conde Nast Publications: French Maison & Jardin, Vogue Decoration, American House & Garden and American Vogue.

She has received several awards and honours including Expo 2015 WE-Women Ambassador for the 2015 Universal Exhibition; Italian Design Ambassador by the Italian Ministry of Foreign Affairs and International Cooperation, the Italian Ministry of Cultural Heritage and Activities and Tourism, the Italian Ministry of Economic Development together with Triennale Design Museum; and Milan’s most prestigious AMBROGINO D’ORO.

SaloneSatellite Milano is the international event in the design world dedicated to the under-35s. SaloneSatellite was the first event to focus on young designers, instantly becoming the unrivalled place for interface with manufacturers, talent scouts and the most promising young designers, and since 1998 runs again concurrently with the Salone del Mobile.Milano.

Its creation was essentially a declaration of faith in the creative potential of designers under 35. Many of the prototypes presented in the previous editions have gone into production, and many of the 10,000 designers who have taken part over the years, along with 270 international design schools, are now big names on the design scene. Indeed, SaloneSatellite’s challenge has always been to imagine the shape of design to come and to try and imagine how future generations will forge a new, perfect balance between project, function and beauty.

https://www.salonemilano.it/en/exhibitions/salonesatellite

Belgrade was an unexpected, inspiring and energizing experience. A very unorthodox & charismatic host, harems of beautiful hostesses, less beautiful speakers with their advantages too (mainly the speaking part) and finally some recognition of my talent as a DJ.  Biomega & KiBiSi colonized Belgrade for a brief moment. Actually, for the first time my KiBiSi partners, Lars Larsen, Bjarke Ingels & I were speaking at the same event – a seal of grandeur I gather. Some day I want to be remembered as the Caliph of Belgrade - & the designer bicycle pioneer.

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