MARTA DI FRANCESCO / MTV EUROPE (UK)

Related Projects: Belgrade Design Week Festival 2008

Marta writes and direct radical visual work, both commercial and non-commercial.
She is interested in exploring new aesthetics merging poetics with code.

She has been working in the creative field for over a decade, creating radical visual pieces which inhabit and cross over the world of film, fashion, dance.
She is working in London, being continuously open to and seeking multidisciplinary collaborations to explore new conversations and experiences.

Her Advertising work is at MDF Creative

She worked with Mother on their latest Augmented Reality Art campaign for Beck’s, the Green Box Project, Art directing the Campaign Launch in Berlin and Art and working with Artists in creating Augmented Reality Artworks.
She also worked for several agencies and production companies and was one of the selected women directors on the Warp Films Re Animate development scheme with her Transmedia film project.
Before that, she was CD at MTV EM International where she directed Campaigns and Digital assets.

http://martadifrancesco.com/

It was great for xarchitekten to be invited to BDW as Austrian Architects We were expecting a great time by experiencing all this different thinking’s on design issues. At first there was the road movie from Vienna to Belgrade: 600 Kilometers of flat land, an immense impression of wideness - like riding on a green ocean. Arriving Belgrade we were hosted by the perfect Organization and accompanied by very nice people of BDW. The most valuable element of BDW´s Performing, Discussing, Lecturing in the Theater, Visiting the Clubs and Restaurants of Belgrade has been the linking excellent thinking and facing experts coming from different fields of design as well as different regions of Europe. xarchitekten are convinced about the great role of BDW as an Place for multidisciplinary Evolution, therefore BDW is facing a great future. Hopefully xarchitekten will be connected to BDW again.

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