JOOST PERIK / BSUR (NL)

Related Projects: Belgrade Design Week Festival 2007

Joost Perik is copywriter at creative brand consultancy BSUR Amsterdam in Amsterdam, Netherlands.

The BSUR Group helps the clients define or fine-tune their DNA and translates it into all business and brand activities to create outcomes that can strategically reverse decline and accelerate growth for your business. The agency does this for international companies, their brands and services from the three international hubs of Amsterdam, Shanghai and Sao Paulo. BSUR supplements this with supportive service offerings in brand equity acceleration, creative strategy and execution, and content production.

http://bsur.com/

June 2nd 1010, I approach Belgrade from the sky, over green fields, rain-clouds, grey cityscape and cold air. My first impression is - ugh! I am greeted by my hostesses and the rest of the crew and immediately flowers start blooming in my mind. Life is everywhere, and after a few days I leave with an energy boost and a great lift in spirits. I am sad to go but I am sure to return. Belgrade is alive!"

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