German corporate design agency Jäger & Jäger presented their work at the Belgrade Design Week 2013 as a family – husband and wife, Mrs. and Mr. Jäger, in fact…
“And pigs might fly – Design between reaction and leadership” was the topic of their lecture. The audience at BDW’s conference heard an in depth insight of how they work, play, dream and answer different challenges and award winning projects from last few years.
They selected five comprehensive projects and presented these each as an example of their approach: completely different tasks in which the term “Innovation” plays a respectively different role. In a fitting grande finale, Jäger & Jäger was awarded by the 2013 European Design Award as Agency of the Year.
