BRAND NEW WORLD MILANO 2015 @ DUŠAN
BRAND NEW WORLD, produced by Vesna and Jovan Jelovac, forecasters of design future, presents some of the most exiting design works of 2015, in what is arguably one of the most elegant showrooms in Milan – DUŠAN.
BRAND NEW WORLD shows “DESIGN 2.0” powered by LAUFEN, bringing together key international studios who epitomize the new concept of Designers – Makers – Entrepreneurs, rethinking the entire business and creative model, unthinkable of only a few years ago. The stellar line-up includes: DANTE – GOODS AND BADS / DE, STUDIO DRIFT / NL, TOM STRALA / CH, STUDIO APPETIT / NL, ADRIEN ROVERO / CH, BURO BELEN / NL, REINIER BOSCH and CAROLINA WILCKE / NL, ILAN GARIBI FOR GAL GAON COLLECTION / IL. An exquisite opening vernissage will feature a musical score by the German DJ Wunderkinds – Kill The Tills – powered by ARCHITONIC.
Brand New World’s curator, Jovan Jelovac, said: “We are very excited to recreate the idea of a classical author’s salon at Dušan’s so fashionable showroom, with works and the spirit matching his own terribly high couture propositions. After all, the name is Saloni, not another Design Week, and the city is none less than Milano, so we are speaking of rarefied class, deeply rooted in both cutting edge avant-garde, as well as laser sharp craftsmanship. The location is smack in the middle of town, in one of the legendary Gio Ponti buildings, on the border of Brera and the new up- and coming San Gregorio area, which our friends from Wallpaper, Droog Design and Kvadrat, among others, have so beautifully opened for international design now. Congratulations!”
ABOUT
FROM ZÜRICH WITH LOVE
Under the BRAND NEW WORLD mark Vesna and Jovan Jelovac create platforms and frameworks all over the world: Milan, London, Miami, Ibiza, Basel, Paris, Istanbul, Moscow… with a permanent design gallery in Zürich, Switzerland…
STORYTELLING
Erase the border between exhibition, conference, website, print etc. Concentrate on one benefit only: The experience of the audience. BNW is THE place where global audiences will find out about “Design 2.0”.
COLLABORATE
All projects are produced in partnership with local experts – leaders in design promotion and presentation, as well as “Leading Creative Minds of the 21st Century”. BNW has so far worked with over 500 leading global design and creative industries’ opinion makers and brands in its 10 year history.
AS YOU READ THIS, IDEAS AND CONNECTIONS FORGED AT BNW ARE BLOSSOMING AROUND THE WORLD.
Read the original news here.
